Business Ethics: A Practical Approach
Bryce Gessell, PhD
This resource gives students a clear method for recognizing, reasoning through, and resolving ethical problems in business. Starting with ethical principles, argument-building, and a first case study (Masterpiece Cakeshop), it builds a practical framework that students then apply across real-world cases. Chapters cover ethical theories, economic and political systems, corporate responsibility, employee rights, hiring and firing, marketing, accounting and finance, political influence, the environment and sustainability, and globalization. By the end, students can analyze ethical dilemmas with sound reasoning and make defensible decisions in their future careers.
Table of Contents
Request Access
Request free instructor access to any resource. Simply let us know who you are, what school you teach at, which resources you would like access to, and we’ll do the rest!
Not sure which resource fits best for you?
Made by professors, for professors

Auto-Graded Assessments
Customize assessments or create new ones. Assessments are completed online within the text and instantly graded with detailed feedback.

LMS Integration
Access courseware with single sign-on convenience using our LMS integration tools. Assignments, exams, and grades are automatically synced.

Instructor Materials
Take advantage of study plans, PowerPoint presentations, and test banks so that courses require minimal start-up time.

Micro-Credentials & Certificates
Allow your students to earn achievements in the classroom. Keep them engaged using ready-made badges and certificates, or create your own.

AI Virtual Assistant
Our AI Virtual Assistant transforms how students engage with content, offering features like multilingual translation, question answering, progress assessment, and much more.



