Welcome to the world of finance! Each semester when we welcome our students to class, we receive a bag of mixed emotions. Some students are excited with the thought of learning the technicalities of finance. Others have heard finance is hard and wish they were in a PE class instead. Finance is kind of like spinach—it's good for you, but not everyone likes it.
As we wrote this text, we realized that not everyone is as intrigued by finance as we are. We've done our best to make it as readable as possible with a focus on applying the theories to everyday life. Many of the students who use this text are not finance majors, but a lot are. We've written it for everyone to understand.